China Q&A | As 'Ne Zha 2' goes global, how will Chinese cultural IPs ride the wave of success?

(ECNS) -- With the 2025 two sessions -- the annual meetings of China's National People's Congress (NPC) and the National Committee of the Chinese People's Political Consultative Conference (CPPCC) -- underway, the global spread of Chinese culture remains a hot topic.

The film Ne Zha 2 has stormed global screens, proving that Chinese cultural IPs can not only break through traditional boundaries but also into the international market. What are the key factors behind its success, and how to promote cultural exchanges between Chinese and foreign films? Thai blogger Apinya Charunpumhiran posed these questions in the latest China Q&A program to Chen Tianzhu, deputy to the National People's Congress, and Han Fei, associate professor at the Television School, Communication University of China.

Chen and Han gave her detailed answers and suggestions. (Zhang Dongfang, He Luman, Li Yuan, and Shen Luyi)